Ginger is not new. It has been used for millennia: as food, as medicine, and as an everyday ritual. What's new is that we now know more precisely what actually happens in the body when you consume it. Here is a fact-based overview.
The active substance: gingerol
When you press a ginger root, you gain access to gingerol. It is the primary bioactive compound in raw ginger. Gingerol is a naturally occurring compound in the phenol family and is what gives ginger its characteristic pungency.
Gingerol breaks down with heat and is converted into shogaol, which is found in dried or cooked ginger. Therefore, freshly squeezed juice, as in our shots, is the most direct way to get gingerol in its active form.
Why freshly pressed and biodynamic?
Our ginger is grown biodynamically in Peru, where the climate and soil create optimal growing conditions. The roots are harvested when the content of bioactive compounds is at its highest, and are cold-pressed in small batches in Copenhagen to preserve the enzymes and plant compounds.
We add no preservatives. No additives. The Simple Shot consists of four ingredients: chamomile tea, ginger juice, turmeric juice, and lemon. That's all.

Two options
What's the difference?
The Simple Shot is the basic version: ginger, turmeric, lemon and chamomile tea. Pure, functional and easy to make a daily habit.
The Advanced Shot adds two ingredients: spirulina and black pepper. Black pepper contains piperine, which significantly increases the absorption of turmeric's active compound, curcumin. Spirulina contributes chlorophyll, antioxidants and essential micronutrients.
Both are 3rd party tested via ALS Global to ensure purity and documented content.
How to get the most out of it
There is no fixed protocol. But most people get the most out of it when taken:
• In the morning, preferably before a meal
• Regularly: The effect is cumulative, not immediate
• Directly from the bottle or added to a glass of water
Remember: Our shots are a chilled product and must be refrigerated within 24 hours of delivery.
Try The Simple Shot
Just DKK 125 — organic, biodynamic, and without additives. Order before 10 AM, and the package will be shipped the same day (Monday to Thursday).
Shop The Simple Shot, here.

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En dyb, varm ramen lavet på Bone Broth som base. Med grillet pak choi, oksekød og shiitake.

Ginger is not new. It has been used for millennia: as food, as medicine, and as an everyday ritual. What's new is that we now know more precisely what actually happens in the body when you consume ...

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